Shenma said it tried contacting Tesla multiple times but the carmaker has “low efficiency in internal communications” and the complaints “take too long,” according to the Weibo post.
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The firm said its billboard stunt was inspired by the film Three Billboards Outside Ebbing, Missouri, and New York was chosen because that is where Tesla’s shares are listed.
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The electronic messages on the billboards were in Chinese: “Tesla, fix it or not,” “Tesla, compensate or not,” and “Tesla, admit it or not.” Printed under those slogans were Shenma’s loss in numbers—including the 20% fault rate and 3.5 million minutes of driving time lost due to cars took out of service for repairs.
Source: A Chinese ride-hailing company says faulty Teslas cost it $1 million — Quartz